THE POWER OF CUSTOMER
1-Day Workshop
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Business issues, it helps solving
Market Positioning
Customer Segmentation
Budgeting
Brand Mapping
Image Tracking
Pricing Strategy
Key Results:​
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Align your personnels to look and comprehend onto the bigger-picture.
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Create a deeper understanding of marketing strategy and tactical activities.
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Mobilize your personnels on making better decisions so that they are better prepared to allocate limited marketing resources in a more optimal way.
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Enhance your co-workers better respond to customer needs and preferences.
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Deep understanding of the overall business impact of their decisions.
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Inspire glocal (local within global) performance.
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Optimize corporate budgeting.
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WHO IS IT FOR:​
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Sales and Marketing personnels on the corporate, centralized level can become more aware of the challenges on the localized level, and vice versa. People working with change management. Personnels whose scope of wor
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Managers of franchise businesses whose functions to ensure consistent profiling in all locations.